Frank Cann: Owner/Operator: CANN Productions, Inc.

What’s challenging/interesting/rewarding about my current job?

  • The most challenging and rewarding part of my job is navigating the power of video content in today’s ever changing marketing landscape.

How do I use various communication proficiencies in my work?

  • Written communications: From content scripts to responding to RFP (Request for proposals), strong, clear communication is vital.
  • Oral communications: My job requires that I give presentations as well as conducting strategic creative meetings.
  • Visual communications: Ultimately, the execution of my work is driven visually.

What surprised me about my career?

  • Although I anticipated a rapid move from traditional advertising to inbound marketing … I’m surprised how fast the shift occurred.

Here’s my number one piece of advice for Communication undergrads:

  • Start by starting. Jump in. Lead with your strengths and interests while improving. You got this!

Class year: 1992

Previous jobs since graduation: 19 years with Media Development – Quincy IL. 5 years: CANN Productions, Inc.

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